Branding Goldmine: The Workshop
is our signature branding workshop
fresh South Florida based entrepreneurs hosted by
Gaby Guzman and Nadia Payan


YOU //

Love what you do.
That's why you went into business. To share your knowledge, product or service and change the world. 

Now you need to find your tribe and be prepared for them to see you.

Really see you.

Your brand will be aligned with your passion for your work.



US //

Branding Goldmine is hosted by Nadia Payan and Gaby Guzman.

Nadia and Gaby share a passion for authenticity and the power of true connections. The duo have over 13 years combined experience in digital advertising agencies, defining the digital strategies and managing the execution for global brands including IKEA USA and Tiffany & Co.

Most recently we are collaborating to guide mission-based entrepreneurs, small businesses and non-profits in bringing their branding vision to life online. 

Want more? Read about Gaby and Nadia by clicking here.


WE //

Are prepared to jam on your brand and fine tune your vision and mission to sound and look just like you want it to.

Share our experiences as a group.

Work together for you to learn to take photos, create designs and develop a social media strategy for your brand.



Be ready for a seriously creative, collaborative and strategic workshop with other ambitious, authentic and passionate business owners.




Brands aren't built with just one post on social media. It's about telling a consistent story through visuals and content. Here's what you'll learn (and define for yourself!) during the Branding Goldmine workshop:

  • Brand Value and Differentiators
  • Brand Pillars
  • Photography Essentials for iPhone
  • Graphic Design Fundamentals
  • Defining a Social Media Strategy
  • Social Media Execution Plans

I found that the branding workshop not only helped me get clearer on what I do but also on why I do it. This was critical in moving me towards crafting and focusing my brand according to my personal strengths. Gaby and Nadia are truly experts on what they do, they provided me with the hands on experience and practical tools to get me started in knowing and rocking my brand.


A Miami-worthy supply of coffee & tea. All. Day. Long.
Delicious snacks and treats to keep you fueled throughout the day
A healthy local lunch delivered to us to keep our brains going
All materials you will need to learn (except your iPhone, camera and laptop).

By the end of the workshop you will: 

  • Have the clarity and confidence to authentically communicate your business with your customer base
  • Have the knowledge you need to create beautiful, engaging content
  • Understand the role of social media and opportunities to amplify your message 

I really enjoyed working with Gaby and Nadia to uncover my personal and professional brand values and pillars. The work we did will be invaluable to me as I launch my new venture. I highly recommend this workshop for anyone looking to build a meaningful brand!



WHEN: Friday, June 10th 9AM - 5PM and Saturday, June 11th 9AM - NOON
WHERE: 537 SW 12th Ave. Miami, FL 33130
HOW MUCH: $450 early bird price before May 15th, 2016;
                      $500 after May 15th, 2016

frequently asked questions

What if I'm a beginner?

Perfect! This workshop was created for both fresh and seasoned business owners who are interested in do-it-yourself branding in an authentic, compelling way.


What should I bring?

Bring your smartphone fully charged and with some memory since we'll be taking photos. Also bring an open mind and a good night's sleep. We'll take care of the rest. :)


What is the refund policy?

We have a “tough love” cancellation policy. If you are purchasing a ticket to this workshop, please know that your ticket is “non-refundable and transferrable.” This is a fancy way of saying: If your plans change, and you are no longer able to attend the event, you cannot “cancel” and then get a refund.

What you can do is: 1. Give your ticket to somebody else. 2. Sell your ticket to somebody else. It is your responsibility to find that “somebody else”.


Really, though... Just come.
Be brave and show up.
For you. For your business. 

You got this.